Hovding – The Invisible Helmet

This is why I love design.

Swedish industrial designers Anna Haupt and Terese Alstin began their masters thesis 7 years ago and have since redefined common perceptions of safety and style, particularly for cyclists by giving birth to Hovding, the invisible helmet. A bicycle helmet that functions much like an automobile airbag despite resembling a stylish scarf. These wonders are real and can be purchased here.




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One response

  1. Reblogged this on designgotsmall.

    August 28, 2012 at 3:45 am

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